In partnership with a leading third sector organisation we have developed a new national brand to promote Volunteering in the NHS.
The brand aims to energise people who have not yet Volunteered or not considered they could Volunteer within the NHS. The target audience covers an extremely wide demographic and the material being produced to promote the brand has to work on multiple levels.
An initiative is shortly about to commence within 4 pilot boards before being rolled out into a full national campaign.
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